{"title":"New Brass","description":"\u003cp\u003eUnfired brass from ADG, Lapua, Peterson and Norma.\u003c\/p\u003e","products":[{"product_id":"adg-brass-cases-7-prc-pieces","title":"ADG 7mm PRC Brass — New","description":"\u003cp\u003eNew, unfired ADG brass in a factory box. Atlas Development Group built their reputation on exactly this kind of case — magnum cartridges running real pressure, where ordinary brass gives up at the primer pocket long before anything else wears out.\u003c\/p\u003e\u003cp\u003e7mm PRC is new enough that brass supply still comes and goes, and ADG is the headstamp most builders want when they can get it. Thicker web, tighter primer pocket, and case weight held closer than the factory alternatives.\u003c\/p\u003e\u003cp\u003eUnfired means you set it up your way from the first round — no unknown chamber, no inherited shoulder, no guessing what pressure it has already seen.\u003c\/p\u003e","brand":"ADG","offers":[{"title":"Default Title","offer_id":43019626283079,"sku":"7PRC1-0RB","price":109.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0693\/8250\/4519\/files\/Screen_Shot_2023-08-16_at_10.25.45_AM__09745.png?v=1785358546"},{"product_id":"adg-6-5-prc-brass-50-pc","title":"ADG 6.5 PRC Brass — New, 50 Count","description":"\u003cp\u003eNew, unfired ADG brass in a factory box. Atlas Development Group built their reputation on exactly this kind of case — magnum cartridges running real pressure, where ordinary brass gives up at the primer pocket long before anything else wears out.\u003c\/p\u003e\u003cp\u003e6.5 PRC is a short magnum working hard in a small case, which is the situation that punishes primer pockets fastest. ADG's thicker web and tighter pocket are the direct answer, and the reason it shows up under most 6.5 PRC builds that get shot seriously.\u003c\/p\u003e\u003cp\u003eUnfired means you set it up your way from the first round — no unknown chamber, no inherited shoulder, no guessing what pressure it has already seen.\u003c\/p\u003e","brand":"ADG","offers":[{"title":"Default Title","offer_id":43019626741831,"sku":"ADG65B","price":90.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0693\/8250\/4519\/files\/65PRC-HS-Black-Text-480X420-1__05038.jpg?v=1785358556"},{"product_id":"adg-300-prc-brass-50-pc","title":"ADG 300 PRC Brass — New, 50 Count","description":"\u003cp\u003eNew, unfired ADG brass in a factory box. Atlas Development Group built their reputation on exactly this kind of case — magnum cartridges running real pressure, where ordinary brass gives up at the primer pocket long before anything else wears out.\u003c\/p\u003e\u003cp\u003eThicker web and a tighter pocket than the commodity options, with case weight and neck wall held closer than most. In 300 PRC that translates directly into firings: this is the headstamp people move to after wearing out a batch of factory brass, and the one most serious builds start with.\u003c\/p\u003e\u003cp\u003eUnfired means you set it up your way from the first round — no unknown chamber, no inherited shoulder, no guessing what pressure it has already seen.\u003c\/p\u003e","brand":"ADG","offers":[{"title":"Default Title","offer_id":43019626774599,"sku":"ADG300B","price":97.85,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0693\/8250\/4519\/files\/300PRC-HS-480x420__81651.jpg?v=1785358557"}],"url":"https:\/\/extremestore.us\/collections\/new-brass.oembed","provider":"The Extreme Store","version":"1.0","type":"link"}